Step 1 of 14 7% How StorySmart© are you? Test your knowledge and learn as you go!Name* First Last Title Organization Email* Yes, I'd like to learn storytelling with Esther Choy, and receive Better Every Story, a brief and brilliant monthly online publication on tips, insights and examples of storytelling in business communication. 1. True or False. In order to create compelling stories, focus on those extraordinary experiences as audiences are more likely to pay attention to them.* True False 2. True or False. You don’t have to be explicitly asked to tell a story. In fact, it’s much more captivating for your audience to spontaneously or informally listen to stories.* True False 3. Which one of the following is the fundamental structure of a story?* A. Beginning, middle, and end. B. Summary first, deliberate point by point, and then summary again. C. Tell them what you’re going to say, say it, and tell them what you just said. D. Talk, talk, and talk some more. 4. What is the most important part in the beginning of your story?* A. Establish your credibility B. Hook your audience’s interest C. Tell your audience why you’re telling the story 5. All of the following are great ways to begin a story, except…* A. Time B. Place C. “Let me tell you a story…” D. “Let me share an example…” 6. All of the following make up the classical definition of story, except one. Which one is it?* A. Hero/ Protagonist B. Central Challenge C. Journey D. Resolution E. The point 7. True or False. There are as many different story plots as there are people.* True False 8. True or False. Chronology is a must-have element in a strong story.* True False 9. All else being equal, in a lecture of medium interest, what is the maximum length of attention span audiences will give to a lecturer?* A. 30 seconds B. 3 minutes C. 10 minutes 10. How do you spot a fake online product review? One of the following examples provides you with a good clue as to whether a review might be fake. Which one is it?* A. Fact based information about the product dominates the majority of the review. B. In the review, there is a story connecting the reviewer’s experience with the product. Success! You’ve concluded the short-answer questions about storytelling. Now let’s focus on your story.11. Tell me about yourself. (There is no word limit. You may include personal or professional information. Feel free to write as much or as little as you see fit.) 12. Tell me about an instance you've encountered where telling a better story could have impacted the outcome more positively. 13. What are your personal learning goals for storytelling?