Better Every Story

"This is an amazing and insightful post! I hadn’t thought of that so you broadened my perspective. I always appreciate your insight!" - Dan B.

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From a Recent Issue of Better Every Story:

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"Good stories aren't always true.

At the start of every new year, we're bombarded with similar messages:
"Sign up for this gym and get fit fast!"
"Spend a few minutes doing this every day and your productivity will double!"
"Join my at home sales team and get rich this year!"

Playing off of newly made New Year's resolutions, these stories appeal to something in us that wants to believe. Whatever that result is that you're seeking, you want to find a faster solution, you may even be willing to try something crazy to get it. "

Customized Resources

Need specialized support that meets you right where you are on your storytelling journey? Our interactive, customized business storytelling services give you all the tools you need for successful business storytelling, whether through coaching, consulting, keynote speaking or training.

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Business Storytelling Insights

Defining complex ideas with your team will help everyone communicate

One More Business Storytelling Strategy That Will Help You Explain Complex Ideas 

Two business leader discussing a new sales item

Persuasive Leadership: The Difference Between Proving And Persuading

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How To Write A Memorable LinkedIn Bio

People forget facts, but they never forget a good story. In her book, Esther Choy shares business storytelling methods, examples and practical tools and templates. It’s your essential leadership storytelling toolkit.

Let the story do the work

People forget facts, but they never forget a good story. In her book, Esther Choy shares business storytelling methods, examples and practical tools and templates. It’s your essential leadership storytelling toolkit.

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