Business Storytelling Training

Persuasive storytelling is not a mysterious inborn gift. It's a highly trainable skill that you can master through our business storytelling training.

Storytelling is your most valuable asset as a leader because it affirms and enhances your influence. That’s true whether you are launching a new fundraising campaign, explaining complex concepts to a general audience, motivating your team or cultivating more authentic business connections.

Our highly interactive business storytelling workshops teach tangible skills that help leaders craft memorable stories.

Learn how Leadership Story Lab’s business storytelling training can benefit your team.

Receive a training agenda that is customized just for you.

“Our large marketing team refined our storytelling capabilities to deliver technical information to nontechnical audiences. The training also served as a phenomenal team builder. We will use Leadership Story Lab’s resources to keep this time of learning and reflection alive throughout our daily work.”

- Ali Barnes, Multichannel Engagement Manager, Eli Lilly and Company

Learn Business Storytelling If You Want To...

Learn how we can help your team reach your goals.

What Is A Leadership Story Lab Workshop Like?

Our interactive trainings and workshops are customized to meet your goals. Participants learn new storytelling tools that they apply directly to live cases or applicable scenarios.

Time commitment: Customizable. Trainings range from 90 minutes to half day or full day to multi-day and can accommodate a variety of audience sizes.

Sample topics include:

  • Key Elements of Storytelling
  • Strategic Storytelling
  • Spontaneous Storytelling
  • Story Lab: an opportunity to apply the newly learned tools to a live case

Plus, every workshop participant will receive structured follow up exercises to turn new skills into habits:

2 Story Lab Sessions

Small group coaching sessions.

Leadership Storytelling Practice Guide

A workbook filled with story templates and frameworks to guide story creation.

Storytelling for Professional Impact

An online course that shares bite-size storytelling exercises for 21 days.

Case Study: Building Relationships

Client: ZS Associates

Audience: Principals & Associate Principals

Goals: Build meaningful relationships with new clients, colleagues and partners.

Result: By embracing the fundamental elements of storytelling and capitalizing on social influence, participants were able to craft brief and brilliant self-introductions that make memorable connections in professional settings.

Esther at Work

Better Every Story

"This is an amazing and insightful post! I hadn’t thought of that so you broadened my perspective. I always appreciate your insight!" - Dan B.

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