April 11, 2017 / Esther Choy

How do you write a compelling story without spending a whole lot of time? Esther walks through the 3-Act Formula. Remember to tell your story from the beginning, middle and then end. But when you develop your story, think about Act 1, then Act 3 and finally Act 2.

Esther Choy

Esther Choy founded Leadership Story Lab in 2010 to help others leverage the art of storytelling to create extraordinary opportunities.
Business women having a work lunch in a café, exchanging ideas and discussing their projects with a client. Young business team using a laptop as they sit around a coffee table.

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"This is an amazing and insightful post! I hadn’t thought of that so you broadened my perspective. I always appreciate your insight!" - Dan B.

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