April 11, 2017 / Esther Choy

How do you write a compelling story without spending a whole lot of time? Esther walks through the 3-Act Formula. Remember to tell your story from the beginning, middle and then end. But when you develop your story, think about Act 1, then Act 3 and finally Act 2.

Esther Choy

Esther Choy founded Leadership Story Lab in 2010 to help others leverage the art of storytelling to create extraordinary opportunities.
When it comes to storytelling, artificial intelligence can do the heavy lifting for us, except for this. If challenge is the nerve center of a story, change is the soul of it.

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