Persuasion and Influence

Two business leader discussing a new sales item

Persuasive Leadership: The Difference Between Proving And Persuading

Malika Amandi Headshot

Creating A Leadership Origin Story with Malika Amandi of Center for Women’s Voice 

The 3 tenets of persuasive storytelling will help business leaders organize their thoughts and answer the question "What is this story really about?"

3 Tenets To Unlock The Power Of Persuasive Storytelling

Lviv, Ukraine - March 13, 2022: Evetyday live in Lviv during russian war. Refugees, children on streets

Why We Need Stories Along With Data: War in Ukraine Shows

Why Conflict Draws Us In And Prompts Collective Action

Theranos: Four Questions to Evaluate a Business Story

Powerful Visuals: How A Photographer And Nonprofit Leader Is Using Business Storytelling To Save The Florida Panther

Business Storytelling Culture Can Improve Your Organization In 3 Big Ways

Why We Fail To Persuade Others—And What To Do Instead

4 Surprisingly Effective Audience Research Steps Most Speakers Don’t Take To Reach And Influence