Become the persuasive and motivating leader you want to be, by building and strengthening your communication skills through storytelling. Through structured exercises and frameworks, our coaching clients, leaders and executives, are able to:
- Build trust quickly with new clients, partners and teams.
- Prepare for high-stake presentations and speeches.
- Translate experience into meaning that connects.
- Mentor and lead teams more effectively.
Transform Your Leadership Through Communications Coaching
Storytelling with Leadership Story Lab is never just transactional. It’s not only about winning a pitch, securing an investment, or delivering a memorable keynote. Yes, those matter, very much. But when story is discovered as a leadership tool, it is transformational. It reshapes how you see yourself, listen to others, and create conditions for the impossible to become possible. That’s our T2 approach: transactional outcomes multiplied by transformational change.
Executive coaching will help you transform your leadership, communication and your own persuasive style. Our customized leadership storytelling coaching will help you meet your specific career and organizational goals.
Choose from one of our coaching packages or contact us for a custom engagement.
"Storytelling coaching has given me the framework, tools and practice to feel more confident talking at an executive level. As an executive, we are in the business of persuading and I was hitting a brick wall. I can see those barriers falling all around me as I tell my story and my team’s story. Storytelling is the most efficient and effective way to persuade others to see things your way…in a format and approach that connects with the audience.”
- Kennith Jackson (KJ), SVP of AI Solutions, Andela. Hear more about KJ's Coaching Experience
Storytelling Coaching Packages
One-Month Skill Building Intensive
Together, we will unlock your stories through story discovery sessions and craft your stories by applying storytelling frameworks and feedback. Meet once once a week for a month to build storytelling skills and start your own story library. This 1-month option is great for busy executives who need a boost to level up their communication tools. Virtual and in-person options available. Start today!
What’s included:
- Four 1-hour individual coaching sessions scheduled over 4 weeks.
- Build 2-3 stories together for current business scenarios and start a story library
- Application of storytelling frameworks and strategic tools to turn new skills into muscle memory.
- Reflective prep work to discover and refine story ideas before each coaching session..
Core coaching concepts, customized for your needs
- Story discovery, knowing the right story for the right time
- Applying the fundamental storytelling framework, IRS®, and the strategic sequencing of facts and emotion.
- Weaving data into story
- Practicing presentation and receiving feedback
- New perspectives and approaches
1-Month Coaching Package is great for professionals who are working toward goals such as:
- Improving pitches
- Building trust in client meetings
- Preparing for high-stakes presentations
- Acing job interviews
- Strengthening executive presence
- Refining persuasive communication skills
Three-Month Transformational Intensive
Personalized individual coaching program scheduled in 1-hour weekly sessions for a minimum of 3 months. Clients who choose this coaching package are leaders who want to face challenges and opportunities with agility, curiosity and creativity. Our clients have led their companies through organizational change and seasons of growth. We will work together to equip you to tell your stories and communicate with power and purpose.
We provide customized business storytelling coaching for CEOs and C-suite executives that focuses on your goals. You bring in a live case to work on, and we’ll design an actionable communication strategy that includes ideation, audience analysis, rehearsals, feedback, and debrief. We’ll partner with you from start to finish, as well as guide you to creating a storytelling culture within your team. Start today!
What's Included:
- 1-hour weekly one-on-one coaching sessions for a minimum of 3 months.
- Story discovery, knowing the right story for the right time
- Applying the storytelling frameworks, IRS®, and the strategic sequencing of facts and emotion and advanced topics in storytelling based on your individual goals
- Practicing presentations and receiving feedback
- New perspectives and approaches
- We work with you to create personalized content to meet your targeted and transformational leadership goals
Sample coaching concepts, customized to your needs
- Strategic Storytelling for Transformational Leadership: Understand and apply persuasive storytelling tools and frameworks to tell concise and compelling stories.
- Connecting with Everyone Everywhere: Our desire to connect with others is universal. Learn how to create an authentic connection that ultimately evokes emotion and spurs others to action.
- Making the Case for Change: When you need to make the case for change before a tough audience, you could launch into arguments, mountains of data, and proof. You could even pull out your most moving stories. That's what most people do, and it can still fail to convince a reluctant audience. We’ll teach you what to do instead. With the right methods, you will be able to persuade and mobilize your audience.
- Turning the Complex Clear: Simplifying complex ideas is essential in communication, but it is a difficult skill to master. Compare the unfamiliar to the familiar as a way to translate, relate, and connect to a variety of audiences.
- Spontaneous Storytelling: Become confident and comfortable in speaking without preparation. Through exercises, drills, and frameworks, learn how to weave together logical and compelling narratives spontaneously.
Premium Coaching Package is great for leaders who working toward:
- Transformational Leadership
- Organizational Change
- Power of Persuasion
- Becoming a leader of leaders
- Creating a storytelling culture
- Building trust and authenticity
“In an industry where every advantage matters, Esther gave us one that counted. Her guidance strengthened our pitch materials, helped us secure a major investment partner, and elevated the way I communicate and lead my team. Esther combines intelligence, wit, and genuine compassion—making the entire experience both transformative and truly enjoyable.”
- Alexander Westra, Managing Partner, Lakeland Capital
Data-Driven Leader Finds Storytelling To Be Crucial Leadership Skill
Data-Driven Leader Finds Storytelling To Be Crucial Leadership Skill
Kennith Jackson (KJ), Director of Professional Services, AI Solutions at Google, realized that storytelling was a crucial leadership skill. Specifically, his team experienced a major transition, and he needed to be able to explain their purpose and impact persuasively. So he came to Leadership Story Lab for coaching. After working with me for 12 weeks, we had a wonderful conversation about his leadership journey. I wanted to share some of his key insights because he so clearly explains the nuances of the transformative power of leadership storytelling."Esther makes storytelling look effortless. Her coaching took me to a new, elevated level by teaching me a formula I can use to create stories again and again. She challenged me and made me dig deep, especially with the self-discovery process of writing stories. I will be able to put these new tools into action throughout my career and my life. If you have the opportunity to go through the process with Esther, it is well worth your time and energy. I highly recommend Leadership Story Lab!”
-Heather Gardner, Financial Institutions Business Development, William Blair
Better Every Story
Leadership Transformation through Storytelling
"This is an amazing and insightful post! I hadn’t thought of that so you broadened my perspective. I always appreciate your insight!" - Dan B.
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