Posts by Esther Choy
How Introverts Can Choose The Right Stories To Share
In this conversation with Beth Buelow of The Introvert Entrepreneur podcast, Esther talks about the inborn skills that introverts bring when it comes to storytelling, what we can learn from boring stories, how to figure out when you’ve found a good story to share and much more. Listen here! Esther’s new book, Let the Story…
Read MoreMake Sense of the World Through Storytelling
While doing research on her family history, Esther experiences how to turn something confusing into something beautiful. She has learned that telling stories helps you make sense of the world.
Read MoreHow To Get More Honest Feedback
The clock was ticking. Nitin had 24 hours before an important presentation. In it, he would summarize data from a recent project to persuade his boss to act on his recommendations. But without much time to make the presentation the best it could be, Nitin was getting frustrated with his colleagues Gwen and Alan, who…
Read MoreHow Leaders Can Use Stories to Help Their Team Stay on Mission
In the mundane minutiae of our workday, it can be all too easy for us to lose sight of the mission that matters most to our nonprofit—the values that inspired us to take this job in the first place. The good news is, storytelling is here to help. Stories are powerful tools when it comes…
Read MoreDon’t Wait for Perfection
Esther receives a copy of her first book Let the Story Do the Work for the first time! However, she quickly notices an error and realizes that she can’t have perfection hold back her dreams. Let the Story Do the Work is now available for pre-order!
Read MoreHow To Ask for Stories: SC Johnson’s “Story Raffle”
What do you do when you want to get to know your colleagues’ stories? How do you know how to ask for stories in a way that gets them to connect on a personal level? Claudia V. Gamboa of SC Johnson found herself asking questions like this in September 2016 as she prepared an event…
Read MoreYour Data Needs A Story
“An irresistible attraction to gecko feet is an occupational hazard for engineers who study how one thing sticks to another.” This was the intriguing start of an article I read recently. Gecko feet? What do geckos have to do with engineering? I was hooked. As I read on, I learned the story of Stanford mechanical…
Read MoreThe Science of Storytelling
At 12:30 on a Friday afternoon, the last entrepreneur stood up at the business plan competition and started her slide deck. Eyes began to glaze. Stomachs growled. But as the presenter unfolded a suspenseful story, the audience’s attention was riveted. Heads nodded. Laughter rippled. The half hour sailed by. Storytelling clearly produces measurable results. Cognitive…
Read MoreOvercoming Nervousness
What do you do when you become nervous before giving a public talk? Esther offers 3 tips to overcoming nervousness for public speaking.
Read MoreBest Practices for Engaging Your Audience: 35 Tips
A good presentation is not about how well we speak. It’s about how well we connect. We think about these connections constantly at Leadership Story Lab, so I’ve developed a set of best practices for engaging your audience. Here are 35 key tips based on information I’ve been gathering since I founded Leadership…
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