Posts by Esther Choy
3 Business Storytelling Strategies That Will Help You Explain Complex Ideas
Long gone are the days of polymaths like Leonardo DiVinci with the skills of an artist, doctor, engineer, sculptor, architect, and so on. Today, in our increasingly complex world, we…
Read MoreHow Do Leaders Communicate Complex Ideas? [3 Strategies To Engage Your Audience.]
The holiday season is here. The history and symbolism of holidays are complex. Yet that doesn’t stop us from celebrating. That is because we link the holidays (complex idea) to…
Read MoreTwo Powerful Strategies To Help Leaders Explain Complicated Ideas
In my Forbes article How Do Leaders Communicate Complex Ideas?, I shared insight from two interviews I conducted with leaders from very different fields — healthcare and Jewish education —…
Read MoreLeadership Communication: The Power of Appreciation
The Thanksgiving holiday gives us a taste of what it’s like to take a moment to reflect and share about what we are grateful for. But even though turkey leftovers…
Read MoreThe Power of Appreciation In Leadership Communication: Authentic Outreach with Bryce McNabb
In a recent Forbes article, I discussed the power of appreciation in the workplace to resolve conflict, maintain healthy relationships and build networks. In this post, we hear more from…
Read MoreOne More Business Storytelling Strategy That Will Help You Explain Complex Ideas
As discussed in my recent Forbes article about storytelling techniques for explaining complex ideas, there are different strategies you can use to make sure your audience understands what you mean…
Read MorePersuasive Leadership: The Difference Between Proving And Persuading
Gerald’s marketing company just expanded its line of services to include social media support. He was having lunch with a long-time client to reveal the launch of the new services.…
Read MoreHow To Write A Memorable LinkedIn Bio
This question has come up a lot lately. “How do I tell people about myself in a way that is more than just a list of career milestones?” Business leaders…
Read MoreThe Spirit Hunters: Interview with author Alina Choy Krieg (my daughter!)
You know the old adage, “The apple doesn’t fall far from the tree,” but I would like to add that the tree cannot predict which way the apple will roll.…
Read MoreCreating A Leadership Origin Story with Malika Amandi of Center for Women’s Voice
I am always on the lookout for great examples of business stories. One genre of business stories is the origin story. Good origin stories tell the audience and potential client…
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