Business storytelling insights and practical advice to transform your leadership.

We'll help you use classic storytelling techniques to find your voice as a persuasive, authentic leader.

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Confident Indian hr manager holding interview with candidate in office

How To Fully Understand Your Donors’ Stories

By Esther Choy | April 5, 2021
Fundraisers may be tempted to group all wealthy people together, but they must understand this important subset.

The One Category of Major Donors Fundraisers Can’t Miss

By Esther Choy | April 2, 2021
Win major gifts for your college or university

3 Storytelling Secrets To Winning Major Gifts

By Esther Choy | March 26, 2021
Black and white closeup of older woman with hand covering face

When to Share an Embarrassing Moment

By Esther Choy | March 31, 2020
Check in. Cropped image of young businessman in formal wear working on laptop and holding passport with flight tickets while sitting in car. Travel concept. Business concept. Digital technologies

Global Business Storytelling: Insights From 6 Countries

By Esther Choy | March 22, 2021
Biden used a key leadership storytelling tool in his prime time address to the nation.

Biden Used A Key Leadership Storytelling Tool To Unite America Against Covid

By Esther Choy | March 19, 2021

Better Every Story

Leadership Transformation through Storytelling

"This is an amazing and insightful post! I hadn’t thought of that so you broadened my perspective. I always appreciate your insight!" - Dan B.

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